Founded in 2020 by Laila El-Shaarawy, Horra empowers women through functional art. We celebrate freedom, boldness, originality and uniqueness. We design wearable art for the unique and the bold. By experimenting with different materials and techniques, Horra aims to bring to life pieces that stand out. Made by the strong women, for the bold women, aiming to stand out in the crowd.


In crafting our vision, envision a name that transcends boundaries, worshiping the rich tapestry of Egyptian craftsmanship. We aspire to empower local artisans and place our nation prominently on the global fashion stage. Our name stands as a symbol of boldness, uniqueness, and freedom – a testament to the spirit of women who dare to be different.